نوع مقاله : مقاله علمی پژوهشی
نویسندگان
1 دانشیار مدیریت بازرگانی، دانشکدۀ مدیریت، دانشگاه تهران
2 دانشیار مدیریت صنعتی، دانشکدۀ مدیریت، دانشگاه تهران
3 استادیار مدیریت منابع انسانی، دانشکدۀ مدیریت، دانشگاه تهران
چکیده
کلیدواژه‌ها
عنوان مقاله [English]
نویسندگان [English]
The purpose of this article, titled Identify and ranking the affecting factors on align business strategy and human resource management practices with Blue Ocean approach and electric technique.
In this study, After reviewing the theoretical studies and researches, a conceptual framework was developed. Then using this information and the survey of experts. A questionnaire containing 28 questions was designed and were distributed within the samples that have been selected by judgment sampling, Data obtained from test analysis using exploratory factor analysis, t-test and electric techniques. The results showed that The most important effective Indicators Respectively has been Managerial factors, factors related to employee, organizational context, the position of the curve of life, the environment and the environmental factors
کلیدواژه‌ها [English]
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